We need to support and celebrate Black beauty brands, now and every day. These innovators are extending shade ranges, innovating what pigments exist on the color spectrum, and creating and crafting substantially every major beauty trend in the infinite. Below, 17 makeup brands endemic by black women to back up today, tomorrow, and every day after that.
This ane needs no introduction—legendary model Iman founded her cosmetics visitor way back in 1994. The brand touts itself every bit the "first cosmetics and skincare collection designed for all women of peel of colour" and it certainly delivers. Its complexion products are especially nifty, with shade-inclusive options in liquid, pulverisation, and stick variations.
Iman Luxury Concealing Foundation, $sixteen; imancosmetics.com
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Lipmatic, founded in 2014, is a great option for light-green beauty lovers: Its formula is 98 percent organic. Plus, its wide shade range, which includes metallics, deep berries, and nudes, are pigmented enough for deeper skin tones.
Lipmatic New York In Bloom Liquid Matte Lipstick 4-Pack, $55; lipmatic.com
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Founder Sharon Chuter created the beauty brand for "those who have been left." The line is full of powerfully pigmented products like the Black Magic Lipstick collection. If eyes are more your thing, may nosotros suggest the Carnival Color Palette, which includes the brightest yellow and richest bronze shades.
Blackness Magic Carnival Palette, $44; uomabeauty.com
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This brand, founded by KJ Miller and Amanda E. Johnson, originally started because they felt like there were no "nude" lipsticks that matched Black women'southward skin. Mented has since expanded into other beauty categories including boom shine and eyeshadow. They recently just made headlines for raising $three 1000000(!) in funding—clearly information technology was much-needed in the beauty world.
Mented Everyday Eyeshadow Palette, $28; mentedcosmetics.com
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This beauty brand launched in 2012 with the motto "challenging the beauty standard." It does only that by creating a vegan and cruelty-free line of cosmetics that not only have major colour payoff but as well come up at a friendly toll signal. There's nowhere better if you lot want super bright lip colors.
The Lip Bar Liquid Matte in Haute Mess, $10; thelipbar.com
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Founder Danielle Bahi was simply a higher pupil when she launched her line of homemade cosmetics using ingredients establish in farmer's markets. She'south since expanded to skincare and grown a fanbase in that market, only her vibrant eye shadows, bomb highlighters, and natural-looking false lashes are besides standouts.
Bahi Eyeshadows, $10; bahi.care
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Juvia's Identify is one of the about popular WOC-owned makeup lines cheers to its richly pigmented eyeshadow palettes in both shimmer and matte—which are dear by dazzler bloggers.
Juvia's Identify Zulu Eyeshadow, $18; juviasplace.com
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This Insta-pop line was founded in 2011 past Cashmere Nicole and takes inspiration from desserts. Fittingly, its products are all sweets-inspired: Cake Face concealer, Flour Setting Powder, and its most pop product: Matte Lip Whip liquid lipsticks.
Dazzler Bakerie Scoops Élysées Chroma Palette, $38; beautybakerie.com
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The beauty manufacture swooned when iconic makeup artist Pat McGrath started her ain collection in 2015. Her product launches—eyeshadow palettes, lip glosses, highlighters, and more—just keep getting better.
Pat McGrath Divine Rose Trio Lip, $lxxx; patmcgrath.com
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Coloured Raine was started in 2013 by Loraine R. Dowdy, who left the financial industry to create cosmetics that cater to women of color. The line includes intense eyeshadow palettes and liquid matte lipsticks in every hue from your usual reds and pinks to more than wild violet, dark-green, and blackness.
Vivid Pigment Palette, $44; colouredraine.com
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MDMflow takes inspiration from the '90s—it'southward no wonder there'southward a great selection of lip glosses. On top of handmade lipsticks (including one named "Milkshake" subsequently the Kelis song), the make moved on to mascara and besides launched a hybrid serum foundation, Flawless Base, for "all skin types, for all skin tones."
MDMflow Bossy Lipstick, $19; mdmflow.com
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This brand'south tagline is "committed to inclusion." True to course, it sells complexion products that make sure deeper skin tones are covered and eye shadows hues that pop on melanin.
Omolewa Cosmetics Earth Tour Palette, $35; omolewamakeup.com
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Before starting her namesake cosmetics line, Vera Moore honed her beauty chops as a lather opera actress on Another World. Hoping to fill up a void for products formulated for women of color, she developed a full collection of non just makeup only skincare as well. I highlight from her collection is a rainbow array of individual eyeshadows.
Vera Moore Cosmetics Center Shadow Pearlized, $17; veramoorecosmetics.com
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This list wouldn't be complete without Rihanna's Fenty Beauty, which launched in September 2017 and inverse the beauty industry as nosotros know it with 40 shades of foundation and killer highlighters made for glowing on deep skin.
Fenty Beauty Killawatt Foil Freestyle Highlighter Duo, $36; fentybeauty.com
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AJ Crimson, whose piece of work y'all've seen on Christina Milian, Brandy, Raven-Symone, Estelle, Regina King, Angela Bassett, and more, created a line of products that are celebrity makeup artist-approved.
AJC Universal Finishing Powder, $35; ajcrimson.com/
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16 Danessa Myricks Beauty Makeup
Founder Danessa Myricks asks, "What if beauty had no boundaries?" with her line of loose pigments, foundations, and concealers, all meant to exist multi-employ for all parts of the face. Yous can acquire more about the innovator behind the line hither.
Mini Veil Trio Highlighters, $xxx; danessamyricksbeauty.com
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